SUVs adopting truck-like designs
SUVs, or Sport Utility Vehicles, are changing. Many now look more like trucks, with boxy shapes and tough designs. This trend is popular worldwide, and it’s especially big in Brazil. Let’s explore why this is happening and what it means for the future.
Reasons for the Trend
Research suggests several reasons for this shift. First, people love the nostalgic feel of old military vehicles and off-road trucks. For example, the Ford Bronco, with its classic look, got over 190,000 orders in 2021. Second, boxy designs are better for off-road use, with features like upright windshields for climbing hills. Third, many buyers are tired of smooth, generic crossovers and want SUVs that stand out. The pandemic also played a role, as more people started enjoying outdoor activities, increasing demand for adventure-ready vehicles. Additionally, some SUVs, like the Mercedes G-Class, have become status symbols, loved by celebrities and wealthy buyers. Lastly, even if most owners don’t go off-roading, these vehicles need to seem capable to keep their appeal.
Brazilian Market Dominance
In Brazil, SUVs are extremely popular. Data from March 2025 shows they made up 52.5% of new car sales, with 96,710 units sold. The top sellers included:
- Volkswagen T-Cross: 6,512 units
- Toyota Corolla Cross: 5,834 units
- Honda HR-V: 5,095 units Many of these models have rugged, truck-like designs, fitting the global trend.
Future Outlook
Looking ahead, the SUV market is expected to grow, with more electric and hybrid options. In Brazil, models like the BYD Song Pro (plug-in hybrid) and Volvo EX30 (electric) are gaining popularity. New engines, like the one in the Volkswagen Nivus GTS, are also being introduced, balancing power and efficiency.
Questions
Here are 10 short opinion questions based on the content and subject of the article about SUVs adopting truck-like designs:
- Do you think SUVs should look more like trucks or keep a smoother, urban style?
- Are rugged SUV designs more appealing to you because of nostalgia?
- Should SUVs focus on off-road ability even if most people don’t use it?
- Do you agree that celebrities make truck-like SUVs more popular?
- Is it worth buying a big SUV just to look tough or wealthy?
- Do you think the pandemic changed how people see SUVs?
- Are electric SUVs with truck-like designs a good idea for the future?
- Should Brazil make more of its own rugged SUVs instead of importing them?
- Do you believe big SUVs hurt the environment too much?
- Would you pick a boxy SUV over a regular car for daily use?
